Newcastle fans will not need to pre order the new Adidas 2024/25 shirt when it goes on sale on Friday 6 June here because it will be available immediately.
The club will release their first Adidas shirt for a decade on the official Adidas website tomorrow, followed by official partner JD Sports at a later date. The official club store will also sell the shirt and a new club shop has opened near St James’ Park for those who want to buy the shirt in person.
The kits will be launched on Friday morning and are expected to be the best-selling Newcastle shirts for years. The club site is already teasing the launch and has been revamped to feature extensive new fashion sections featuring the likes of England star Anthony Gordon.
READ MORE: THE HIDDEN BENEFITS OF NEWCASTLE’S 2024/25 HOME SHIRT DEAL
The shirt will not be stocked at Sports Direct after Newcastle won a legal battle with the Mike Ashley-owned company to exclude them from stocking the shirt.
Newcastle are one of Adidas’ new ‘Elite’ clubs and, similar to this week’s launch of the Real Madrid 2024/25 home shirt, the launch will also include extensive new training and fashion ranges with training, pre-match and one-off special edition shirts launched throughout the season.
Prices for the standard Newcastle shirt are £80 for an adult and £55 for a child, or an ‘authentic’ shirt that uses the same materials as the shirt worn by the players. The authentic kit will cost £125 for an adult shirt.
Adidas will also sell an exact replica of the popular 1995 Newcastle United shirt complete with the famous Newcastle Brown Ale logo as part of its new partnership with the club.
The Adidas deal brings in £40m per year for five years, a huge increase on the unpopular Castore deal that brought in just £5m per year. The first kit of the Adidas era features larger black stripes than the 1990s Adidas kit, plus a large Adidas logo without wording as seen on other kit launches from the brand this year.
Sela will remain Newcastle’s sponsor for the 2024/25 season. You can order the new shirt here.
