Hasbro has moved further away from Subbuteo after declaring it is going ‘all in’ on digital gaming in the next few years. The brand, which bought then Subbuteo owner Waddington’s in 1994 and oversaw a failed relaunch of the brand in the early 2000s, has announced it will be focusing…
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Why Hasbro chose a little-known Hong Kong company for Subbuteo
It was late in February when an anonymous note landed in our inbox telling us the Subbuteo license had been acquired by a company in China. The message, referring to previous license holder Eleven Force games, simply said: “In Madrid the office is closed, no staff, all streets empty. All…
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Major retailer drops Subbuteo from its shelves just months before Christmas
A major UK toy store has confirmed it has dropped Subbuteo from its shelves just months before Christmas. In a blow to the table top football brand, Hamleys has confirmed it is no longer selling Subbuteo and the last few accessories are being listed on its website only. When we…
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Does the UK need club licenses to get Subbuteo back on sale?
It’s now three years since we last saw an official Subbuteo team released in the UK. The return of Subbuteo thanks to Paul Lamond Games and Hasbro in 2012 saw a number of teams released both licensed and unlicensed. The “big six” were the English clubs that had licenses, namely…
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What does Subbuteo’s cryptic message mean for the future of the game?
The official Subbuteo Twitter account sent out a cryptic tweet at a relatively quiet time on the platform in the Subbuteo community. At 9.15pm on a Wednesday evening the account sent an intriguing message that talked of Subbuteo being ‘back’ – and hinted at some big news on the horizon….
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Exclusive: No new Subbuteo sets or teams in 2018, confirm Hasbro
There will be no new Subbuteo launched this year by Hasbro, the toy maker has confirmed. Subbuteo.Online asked Hasbro and its UK licensee Paul Lamond games if there were plans for new teams, accessories or a new catalogue for new Subbuteo products. While the official press channels declined to respond,…