Liverpool FC website down as club prepare for new 2024/25 home kit launch

Liverpool’s retail site has installed a queue system this morning, sparking speculation the club could be about to officially launch the new 2024/25 season home shirt.

The queue is currently ‘on-hold’ and does not allow anybody to access the club store. Usually when this takes place the club is readying a new major launch and today’s queue could be because of the new Nike Liverpool home shirt. You can join the queue here.

In previous seasons Liverpool has launched the new kit in the first week of May and the club generally favours Thursday launches at 8am for their new shirts.

The new shirt has already been leaked online with a pinstripe design also featuring a unique YNWA pattern across the base of the red home shirt. It also features a yellow and white collar, yellow Nike and club badges and the usual Standard Chartered and Expedia sponsors.

The shirt is the first new Premier League kit to be launched this season and could be worn in one of the final games of the season starting with the Spurs home game on Sunday.

Fans will have to fork out £85 for adult versions of the shirt and £65 for children’s versions. There will also be more premium ‘authentic’ versions as worn by the players.

Nike has caused some controversy in recent months with the prices for the new England Euro 2024 kit. The prices started at an eye-watering £85 for adults and rise to as much as £120 for ‘stadium’ shirts featuring more premium materials as worn by the actual players.

The 2023/24 Liverpool shirt was also sold at £85 for adults and you can expect similar prices for the new shirt for the 2024/25 season. Children’s shirts are expected to start from around £65 for the shirt only.

If you want to keep that price down you can buy the current away shirt for half price from the Liverpool store and the home shirt is likely to be discounted once the new shirt is released.

You can join the queue on the official Liverpool store or order the shirt from Nike here.

Stephen Hurrell
Stephen Hurrell
Stephen is the founder and editor of The Hobby Online and The Hobby by Subbuteo.Online print magazine. He is a giant nerd and specialises in Subbuteo, retro football kits and consumer stories. A journalist and editor of 15 years, he has written about football for some of the UK's biggest publications.

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